I run a SaaS called DMpro. It's a Twitter DM automation tool. I also sold my first company (Qura) when I was 20. I'm 21 now.
Here's what my day used to look like: wake up, check emails, update CRM, score leads, write outreach DMs, respond to support tickets, check analytics, plan feature work, maybe (if I was lucky) actually write some code. By 6pm I'd done a lot of stuff but shipped nothing meaningful.
Now about half of that is handled by an AI agent called Jars. Every morning I get a briefing in Slack. Leads are scored. Outreach DMs are queued. Support tickets are triaged. Overnight, Jars ships code.
I didn't write code to make this happen. And you won't need to either.
The SaaS founder's real problem
You probably started your SaaS because you saw a problem & wanted to build something. Cool. But now you're spending 70% of your time on things that aren't building.
CRM updates. Lead follow-ups. Customer emails. Pipeline tracking. Competitor research. Churn analysis. Support. Onboarding. The list never ends.
You've tried tools. Zapier for automations. HubSpot for CRM. Intercom for support. You've got 12 tabs open & a $500/month SaaS stack just to manage your SaaS. And you're still drowning.
The problem isn't that you need more tools. You need fewer tools & something that actually thinks.
What an AI agent does for your SaaS
An AI agent isn't Zapier. Zapier does "if this then that." An AI agent thinks. It reads context, makes decisions & takes actions across your entire stack.
Here's what Jars handles for DMpro every single day:
Morning briefing
At 7am, Jars scans my inbox, CRM, analytics dashboard & calendar. Then it sends me a Slack message with everything I need to know. New leads, deal updates, support tickets that need attention, meetings for the day. Takes 2 minutes to read instead of 45 minutes to compile manually.
Lead scoring & outreach
New trial signup? Jars checks their company size, role, engagement (did they use the product?), and scores them. Hot leads get personalized outreach DMs. Warm leads get a nurture sequence. Cold leads get tagged for later.
This used to take me 2 hours daily. Now it runs in the background while I sleep.
Overnight code builds
This is the wild one. I describe a feature in plain English ("add a dashboard showing DM send rates by campaign, with a date picker and export button"). Jars builds it overnight using Claude Code. By morning, there's a PR ready for review.
I'm not saying it replaces a senior engineer. But for frontend features, bug fixes & smaller backend work? It ships faster than most freelancers I've hired.
Support ticket triage
Jars reads incoming support tickets, categorizes them (bug, feature request, billing, how-to), drafts responses for simple ones & flags complex ones for me. The simple stuff (password resets, how-to questions) gets handled automatically. I only touch the tickets that actually need a human.
Churn prediction
Jars monitors usage patterns. When a customer hasn't logged in for 7+ days, or their usage drops below a threshold, it flags them as a churn risk & drafts a re-engagement email. Catching churning customers early has saved me thousands in MRR.
Before (Manual Ops)
- 45 min compiling morning updates
- 2 hrs on lead scoring & outreach
- 1 hr responding to support tickets
- Features ship when you find time
- Churn discovered too late
After (AI Agent)
- Briefing in Slack at 7am. Done.
- Leads scored & outreach queued overnight
- Simple tickets handled automatically
- Features built while you sleep
- Churn flagged at first warning sign
The SaaS agent stack
Here's exactly what you need. Two tools. Not twelve.
Claude Code is the brain. It's Anthropic's coding agent that understands plain English & can build, debug & ship code. It's also great at analysis, writing & decision-making.
OpenClaw is the operating system. It gives Claude Code persistence, scheduling & tool access. Without it, Claude Code is a one-off tool. With it, you've got a full AI employee that runs 24/7.
You connect your existing tools (Gmail, HubSpot, Stripe, Slack, GitHub, whatever) & the agent works across all of them.
Total cost: ~$100/month. Compare that to a VA ($2k+/month) or a full-time ops hire ($5k+/month).
How to get started (step by step)
Don't try to automate everything on day one. That's how you burn out & give up. Here's the path I recommend for SaaS founders:
Week 1: Morning briefing agent
Start here. It's the easiest win & shows you how the whole system works. Connect your inbox, CRM & calendar. Have the agent send you a daily summary. Takes about 2-3 hours to set up.
Follow the step-by-step build guide to get this running.
Week 2: Lead scoring & outreach
Now connect your CRM more deeply. Have the agent score new signups, draft personalized outreach & queue messages. This is where you start seeing real revenue impact.
Week 3: Support automation
Set up the agent to read incoming tickets, categorize them & handle the simple ones. You'll go from spending an hour on support to 10 minutes reviewing what the agent drafted.
Week 4: Overnight builds
This is the advanced move. Once you trust the system, start giving it feature specs at night. Wake up to PRs. Review & merge. Ship faster than teams 3x your size.
Real numbers from DMpro
I'm not gonna give you hypotheticals. Here's what actually happened when I set up Jars for my SaaS:
The $48k pipeline came from automated lead outreach. Jars scored trial users, identified the highest-value accounts & sent personalized DMs. All overnight. I woke up to meetings booked.
The 4 hours saved is every day. That's 20 hours a week I now spend building product instead of doing ops.
Feature shipping went from "whenever I find time" to "wake up, review PR, merge, ship." My single-founder SaaS now ships faster than some funded teams.
Why this matters for solo & small SaaS teams
If you're a solo founder or running a small team, you're competing against companies with 10x your headcount. That used to mean you'd always be slower, always be behind on features, always scrambling.
AI agents change that math completely.
When your agent handles ops, outreach, support & even builds features, you're effectively a team of 3-4 running at the cost of one person. That's the real edge. Not another tool. Not another integration. An actual team member that works 24/7 for $100/month.
This is exactly what I teach in the AI Operators community. The exact configs, templates & system I use for DMpro.
Common SaaS agent use cases
Beyond what I've already covered, here are more things SaaS founders in the community are automating:
- Onboarding sequences: New user signs up, agent sends personalized welcome flow based on their use case
- Feature request tracking: Agent reads support tickets & feature requests, clusters similar ones, produces a monthly report
- Competitor monitoring: Agent checks competitor pricing pages, changelogs & social media weekly, sends you a summary
- Invoice & billing: Agent handles failed payment follow-ups, generates invoices, tracks MRR changes
- Documentation updates: When new features ship, agent updates help docs & changelog automatically
- SEO content: Agent researches keywords, writes blog posts, optimizes existing content (like this article you're reading)
The pattern is always the same. Define the job. Connect the tools. Test. Iterate. Scale.
What this won't do
I want to be straight with you. AI agents aren't magic. They won't:
- Replace your product vision & strategy (that's still you)
- Handle complex customer negotiations (high-touch sales still need a human)
- Make architectural decisions for your codebase (they execute, you decide)
- Fix a broken business model (garbage in, garbage out)
What they will do is free up 4+ hours of your day so you can focus on the stuff that actually moves the needle. Product. Strategy. Relationships. The things only you can do.
FAQ
Next steps
If you're a SaaS founder & this clicked, here's what to do:
- Read the full agent building guide (20 min read)
- Learn how to build without code
- Join the AI Operators community (free, get my exact templates)
- Build your morning briefing agent this week
The community is free to join. You'll get the exact configs I use for DMpro, production-tested templates & direct access to ask questions. Other SaaS founders in there are already building & sharing what works.
Stop doing ops. Start operating.